Press Release Spring 2016: Rockwell, Phase

March 17, 2016

For Immediate Release, New York, NY.

Rich Brilliant Willing to introduce a new product collection in collaboration with David Rockwell in May 2016.

Rich Brilliant Willing is pleased to present three new pieces designed in partnership with David Rockwell and his award-winning firm Rockwell Group, two sconces, one chandelier: Phase, Notch and Witt. Together, the two firms reinterpreted basic geometric forms as minimalist sculpture, using solid, luxury materials to transform the circle and the square into expressions of poetic simplicity. The resulting suite of jewel-like, LED pendants and sconces are versatile in their applications, adding both a warmth and sophistication to an array of different environments.

"Rockwell Group's deep understanding of lighting for hospitality has influenced our thinking over the last few years,"says RBW co-founder Alexander Williams. "With them,it's always a conversation about how our lighting will be an essential element of the interior atmosphere. This collaboration is a natural extension of our relationship." This collection marks RBW’s first design collaboration with an outside firm.

Each piece in the collection has a transformative quality," according to David Rockwell, principal of the Rockwell Group. "Through variations in size, configurations, and light, each piece in the collection can solve any number of aesthetic and functional needs for residential, hospitality, and contract settings."

In this collection:

Notch  -  Phase  -  Witt



Phase recalls a quarter of the lunar cycle, Earth’s moon half lit. Half of this wall-mounted, cast-glass spherical sconce emits a bright light, while the other half is coated in a chrome finish for reduced output. As a result, Phase becomes multi-directional. It can be installed with the exposed half facing upwards to create a brighter, more diffused ambiance. Conversely, the exposed half facing downwards concentrates light in a dramatic effect below.

See more:

Phase  -  Notch  -  Witt

About Rockwell Group

Rockwell Group is an award-winning, cross-disciplinary architecture and design practice based in New York with satellite offices in Madrid and Shanghai. The firm crafts a unique narrative for each project through the intersection of theater and architecture. Projects include Nobu restaurants and hotels worldwide; The New York EDITION; NeueHouse (New York, Los Angeles and London); TED Theater (Vancouver, BC); the Prince Gallery Tokyo Kioicho Hotel; W Hotels worldwide; 15 Hudson Yards and Culture Shed in collaboration with Diller Scofidio + Renfro; and set designs for Kinky Boots and Hairspray. Honors and recognition include the AIA New York Chapter President's Award, Cooper-Hewitt National Design Award, and the Presidential Design Award.

About Rich Brilliant Willing

Rich Brilliant Willing designs and manufactures LED fixtures for hospitality, workplace, and residential projects. Driven by technology, simplicity & creativity, the studio merges the industrial and the elegant, engineering warm, dimmable lighting solutions that are as beautiful as they are innovative. The results are intelligent and iconic, simple yet expressive. The inventory ranges from low-key staple pieces—minimalist wall-mounted sconces and ceiling fixtures—to arresting statement pieces that are as sculptural as they are functional.

Theo Richardson, Charles Brill and Alexander Williams founded Rich Brilliant Willing in New York, in 2007. Today, the RBW team includes a global distribution network of partners and a second location, “Suite 707,” a trade-dedicated showroom in Manhattan. The brand’s accolades include a place on Forbes’ 30 under 30 Art & Design list and the International Contemporary Furniture Fair’s Best New Designer Award. The studio has shown in Wallpaper’s Handmade exhibition and two editions of Salone del Mobile’s Euroluce. RBW has also been nominated for the nation’s highest design distinction, the Cooper Hewitt National Design Award.

For hi-res images, please contact:

Alexis Jesup
PR & Social Media Coordinator
Rich Brilliant Willing
Direct +1 347 801 2415
Main +1 212 388 1621

As of April 1 2016, our production facilities have moved to 34th St Brooklyn NY
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